Marketing Engineer

Skills covered in University

About the role

Build the marketing operating system at BeatStars: a hands-on builder role owning lifecycle automation, paid media operations, and the marketing data layer, turning founder-led strategy into shipped, measurable systems at scale. Reports directly to the CEO.

What you'll do

• Own the marketing operating system end-to-end, including lifecycle infrastructure (OneSignal or a tool of choice), paid media operations, and the marketing data layer.
• Configure and operate lifecycle automation directly, building producer activation, artist conversion, subscription upgrade, and publishing sign-up flows yourself.
• Run paid media operations across Google (primary), Meta, creator partnerships, and emerging channels.
• Build and maintain dashboards on producer activation, beat upload velocity, conversion, cohort retention, publishing sign-ups, and revenue per writer, and own the weekly metrics review.
• Build internal AI tooling for content production, creator outreach automation, asset generation, and lifecycle personalization (Claude/GPT APIs, n8n/Zapier/Make, light Python or JavaScript).
• Hire and manage a flexible execution bench spanning paid media, motion design, video editing, lifecycle build, analytics, and asset preparation.
• Execute GTM on major launches end-to-end, turning founder-led strategy and narrative into shipped work across every channel.
• Collaborate with product, creator success, and engineering teams to align marketing execution with platform development.

What we're looking for

• 6-10 years of marketing experience, with at least one stint as a marketing-of-one at an early-stage company, a founder, or a solo operator.
• Direct lifecycle automation experience: you have personally built lifecycle automations with working triggers, segmentation logic, and measurable outcomes.
• Direct paid media experience: you have personally run accounts, optimized creative, debugged tracking, and made bid-strategy calls.
• Code fluency: SQL minimum, with light Python or JavaScript for scripting, automation, and AI workflow integration.
• AI workflow fluency: demonstrated experience using Claude/GPT APIs, n8n/Zapier/Make at scale, and prompt engineering for production marketing workflows.
• A public footprint that shows your work (newsletter, X, personal site with case studies, an indie product, or GitHub).
• Cultural fluency in hip-hop, the creator economy, and music; high taste in creative work; and comfort operating with founder-level autonomy.

Posted

17 days ago · Jun 8, 2026